CANDIAC, QC, Feb. 18, 2013 /CNW Telbec/ - Today Cascades announced its
Cascades® Antibacterial paper towel has been named a 2013 Edison Awards Finalist
in the Consumer Packaged Goods: Cleaning Solutions category. The
internationally distinguished award program symbolizes the persistence
and excellence personified by Thomas Alva Edison, inspiring creative
minds to remain at the forefront of innovation, creativity and
ingenuity in the global economy. Award winners will be announced on
April 25, 2013 at the Edison Awards Annual Gala, held in Chicago, Ill.
The Most Innovative Technology for Hand Hygiene
The Cascades Antibacterial paper towel provides a simple and effective
way to further reduce bacterial contamination and transmission by
killing over 99.99 percent of harmful bacteria almost instantly unlike
ordinary paper towels. By integrating a safe active ingredient into a
dry format, the distinctly green-colored paper towel compensates for
people's imperfect hygiene habits without changing the way they wash or
dry their hands.
"We are honored to be considered for such a renowned award, among so
many other great innovations," said Suzanne Blanchet, CEO of Cascades
Tissue Group and product champion. "While our Antibacterial paper towel
is a groundbreaking innovation, it also makes good common sense for
human health. We believe the product will revolutionize the paper
towel's role in proper hygiene because of its efficacy and because it
doesn't require a change of habits. Now everyone can help control the
spread of bacteria!"
For more information on the product, visit www.cascades.com/bacteria.
26 Years of Innovation Recognition
"More than any year, this year's slate of Finalists demonstrate the
enormous value of teamwork, experimentation, consumer focus, market
awareness and game-changing success," said Frank Bonafilia, Edison
Awards' executive director. "It's exciting to see companies like
Cascades continuing Thomas Edison's legacy of challenging conventional
thinking."
Since 1987, the Edison Awards™ have recognized and honored some of the
most innovative new products and business leaders in America. The
ballot of nominees for the Edison Awards is judged by more than 3,000
senior business executives and academics from across the nation whose
votes acknowledge the Finalists' success in meeting the award criteria
of Concept, Value, Delivery and Impact.
For more information about the Edison Awards and to see the detail of
this year's finalists, visit edisonawards.com.
Cascades Tissue Group, a division of Cascades, ULC, is the fourth
largest manufacturer of tissue paper in North America. Founded in
1964, Cascades produces, converts and markets packaging and tissue
products that are composed mainly of recycled fiber. The company
employs more than 12,000 employees, who work in more than 100 units
located in North America and Europe. With its management philosophy,
half a century of experience in recycling, and continuous efforts in
research and development as driving forces, Cascades continues to serve
its clients with innovative products. Cascades' shares trade on the
Toronto Stock Exchange, under the ticker symbol CAS. For more
information about Cascades Tissue Group and its environmental product
line, visit www.afh.cascades.com.
SOURCE: CASCADES INC.
