Pulp and Paper Canada

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E-COMMERCE: BELL TO LAUNCH E-MARKETPLACE

February 1, 2001  By Pulp & Paper Canada


MONTREAL, QC — Bell Canada and SGF Rexfor plan on launching an E-marketplace portal dedicated to the $100-billion (US) North American forest-products sector. As envisioned, the portal will act as a m…

MONTREAL, QC — Bell Canada and SGF Rexfor plan on launching an E-marketplace portal dedicated to the $100-billion (US) North American forest-products sector. As envisioned, the portal will act as a market for four main products: pulp, paper, lumber and engineered wood. One of its aims is to streamline the supply chain. “We want to integrate the supply chain between producers and buyers,” said Waguih Rabbat, vice-president, corporate markets, for Bell Canada. “The critical savings will come from better customer service and streamlined processes.” It expects to generate revenues through transaction fees and by positioning itself as a paper company’s technology provider or application service provider, or ASP. Such virtual technologies promise to save companies between 5% and 8% of the cost of doing business. The dot-com expects to raise $20 million in first-round financing by March 31, 2001, and launch the site before the end of the year. When up and running it will hire between 30 and 50 employees, mostly sales and marketing staff. “Our target is to get the first transaction in the first quarter of 2002,” Rabbat added.

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