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Pulp and paper supplier GL&V rebrands as GLV


November 27, 2018
By P&PC Staff

November 27, 2018 – GLV, the global pulp and paper solutions supplier, has re-launched its formal company name and logo with a new brand identity that will be fully rolled out by the end of 2018. 

The company had been known as GL&V (Groupe Laperrière & Verreault) since 1986, when Laperrière & Verrault (L&V) merged with the Société de fabrication des vieilles forges. L&V was founded in 1975 in Quebec.

“GLV equipment, parts and service bring together the people and brands that mills have trusted for decades, with the latest innovations that impact pulp and paper today,” says Drew Humphries, president of GLV. “With projects and customers all over the world, we are committed to growing as ‘one GLV’ so that we can fulfill our mission to deliver long-term, sustainable solutions that create peace of mind forever. That is the promise we make to our customers.”

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The company’s new slogan is “Our Team. Your Performance.”

Since 1975, the firm has built up an installed base in over thirty countries, with technical centres now located in the United States, Canada, Sweden, India and Brazil. Today, GLV is creatinvg inventive products such as the Coru-Lok washer deck attachment system, MagTrimTM slitter positioning system and the DF-6000 Deflaker.

GLV says its new look represents a renewed, unified and global approach to delivering a top-of-the-line experience for the current and future generations of pulp and paper customers.