International Paper brews special cup
May 22, 2007 By Pulp & Paper Canada
MEMPHIS, TN. and WATERBURY, VT — International Paper and Green Mountain Coffee Roasters have been awarded a 2007 S…
MEMPHIS, TN. and WATERBURY, VT — International Paper and Green Mountain Coffee Roasters have been awarded a 2007 Sustainability Award from the Specialty Coffee Association of America (SCAA), the world’s largest coffee trade association. The Sustainability Awards are given annually to those in the specialty coffee industry that have created innovative projects to expand and promote sustainability.
The two companies received the award for the category of “Sustainable Business Partnerships Resulting in a Sustainable Product” in honour of their partnership that resulted in the ecotainer(TM) cup — the first hot paper beverage cup made from fully renewable resources. The ecotainer, which was unveiled last summer, is lined with a bio-plastic derived from corn, making it compostable under the proper conditions.
Each year, Americans use more than 15 billion paper hot cups, and that number is expected to grow to 23 billion by 2010. Conventional hot paper cups use a waterproof lining made from a petroleum-based plastic that is not sustainable. By choosing to utilize a corn-based cup liner, Green Mountain Coffee Roasters alone will conserve the consumption of nearly a quarter of a million pounds of non-renewable petrochemical materials every year.
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