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CCCA launches video campaign to educate Canadians about the corrugated industry

The Canadian Corrugated & Containerboard Association (CCCA) has launched a new video campaign to educate Canadians about boxes, recycling and the corrugated industry.

Aimed at millennials, “The Humble Box” is a cheeky, educational video series being deployed on the CCCA’s website, Instagram site and Twitter.

The videos, which are also available in French, cover topics including sustainability, safety during COVID-19 and recycling.

Watch them below:

For more from the CCCA, listen to this recent episode of Pulp & Paper Canada: The Podcast with CCCA’s executive director Allen Kirkpatrick.