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KP Tissue announces changes to its executive leadership team

December 15, 2023  By P&PC Staff


Mark Holbrook, chief financial officer of KP Tissue (KPT) and Kruger Products, has announced his desire to retire. Michael Keays will succeed him as of March 11, 2024.

Holbrook began his career 25 years ago with Scott Paper and continued to progress to more senior positions within Kruger Products. He was appointed CFO in 2012. His time with Kruger Products has been filled with numerous accomplishments, contributions, leadership and tremendous organizational impact, shares the company in a press statement.

Throughout his career, he has overseen all aspects of the company’s financial operations, providing strategic insights to guide decision-making while ensuring its financial health. He is a valued colleague with great institutional knowledge of Kruger Products and the industry.

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Holbrook has agreed to stay on as a special advisor reporting to the CEO until December 31, 2025. Initially, he will spend time supporting the transition to the new CFO and then lead important strategic projects.

“On behalf of myself and all of the employees, we would like to thank Mark for his 25 years of service and dedication to our business,” said Dino Bianco, CEO of Kruger Products.

Keays has been with Kruger Products since 2008 and has grown his career in various progressive finance leadership roles across all of the company’s business units in Canada, the U.S. and Mexico. He is currently the vice-president of business finance and has had numerous accomplishments over the past 15 years. Keays brings a background in finance and a wealth of experience that will without doubt contribute to Kruger Products’ continued success.

“We are confident that Michael will play a pivotal role in driving our financial objectives, fostering continued sustainable growth and building the financial team’s capabilities. Michael will work closely with the Board and our teams to ensure effective financial strategies align with our business objectives,” said Bianco.

Keays holds a Bachelor of Commerce from the University of Ottawa and is a Chartered Professional Accountant.


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